When Mack Damavandi was laid off in September, he found himself in a familiar struggle: staying consistent in his job search while managing life at home with three young children. He knew what he needed to do. He just didn't have the hours to do it. Applica changed that.
The Challenge: Time He Didn't Have
Mack is a software engineer with deep experience in data analytics, data engineering, and business intelligence. He knew that applying consistently was the key to landing interviews. But tailoring resumes, filling out forms, and tracking applications took hours he simply didn't have.
"I knew what I needed to do to land my next role. But between family responsibilities and applying effectively, there just weren't enough hours in the day."
In a previous job search, Mack had struggled to maintain momentum for exactly this reason. The time it took to personalize each resume and cover letter made it nearly impossible to hit his weekly application targets. Every day became a trade-off.
"Every day felt like a trade-off. Either I was applying to jobs or being there for my kids. I couldn't do both well."
The Applica Solution
This time, Mack tried something different. He signed up for Applica's App Booster - a service where a team of recruiting professionals applies to targeted roles on the job seeker's behalf. The result was transformational.
In just five weeks, Applica submitted over 300 applications, helping Mack land four screening calls - two of which advanced to later stages. With App Booster running in the background, Mack was also able to take on a small contract role to bridge the gap financially, all while maintaining a steady flow of applications and opportunities.
"Applica gave me back time. I could still hit my job search goals while being there for my kids. I even made it to the Halloween parade this year - that alone made it worth it."
The Ripple Effect: Less Stress for the Whole Family
Beyond the numbers, Mack shared how Applica eased the emotional toll that job searching puts on an entire household - not just the person searching.
"The anxiety around job searching doesn't just affect one person - it affects the whole family. Applica helped us all breathe a little easier."
By staying consistent without sacrificing family moments, Mack turned a stressful season into one of structure, progress, and calm. He didn't have to choose between being present at home and moving his career forward - App Booster meant he could do both.
The Outcome
Mack continues to use Applica to track his progress. With the Q1 job market historically being the busiest hiring season, he's kept the momentum going - and kept showing up for his family along the way.
"Applica took the stress out of the process. It turned something overwhelming into something I could actually manage."
